Digital Advertising

There are a ton of places you could set your digital footprint up, but not all of them will lead to success. The short answer is; advertise where your audience is at. The long answer is; take a look at who your client is, where are people like them at, and then which platform will make your company succeed. Be Eminent can do that for you, talk to a marketing expert today.

If you’re not tracking results are they even real? Without proper tracking, you are throwing money away. You need to have your ad account and lead captured through proper coding on your website. Everything needs to be speaking to each other in the same language. Be Eminent does not start any campaign until tracking is set up.

Digital advertising can be tricky and has an entire system you need to learn for each platform. If your advertising, in the past, did not have the components that the platform was looking for your ads typically perform badly. We know each advertising platform like they are our full time job (because they are). This gives us an advantage to produce ads that we know work.

Marketing is a long game, we recommend letting ads run for at least 30 days to start seeing consistent results. Your results may be different than someone else’s results. Some common results are lead forms, product purchases, downloads, event responses, messages.

No, your ad budget is paid directly to the advertising platform. Your investment includes campaign creation, tracking, landing pages, and much more than setting up your campaigns for success. How much you should spend will depend on your goals and business. All of which we will discuss in our initial conversation.